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Apr 26, 2012

The Determinant of Pedestrian's Unsafe Behaviors in Urban Traffic System — An Empirical Analysis Based on the Theory of Planned Behavior (TPB)

Publication: International Conference on Transportation Engineering 2009

Abstract

According to the conceptual model established and assumptions put forward based on literature review, data collected through questionnaire investigation, as well as data reliability analysis, metric model confirmatory factor analysis and structural equation model analysis made by use of statistical software SPSS and LISREL, it shows that pedestrians' attitude toward unsafe behavior, pedestrians' subjective norm and pedestrians' perceived traffic system have significant influence on pedestrians' unsafe behavior intention. Pedestrian's perceived unsafe behavioral control has no significant influence on pedestrians' unsafe behavior intention.

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Go to International Conference on Transportation Engineering 2009
International Conference on Transportation Engineering 2009
Pages: 4122 - 4127

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Published online: Apr 26, 2012

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School of Business and Management, Chongqing Institute of Technology, Chongqing 400050, China,. E-mail: [email protected].
Qiyuan Peng
School of Traffic and Transportation, Southwest Jiaotong University, Chengdu 610031, China.
Lu Zhang
School of Business and Management, Chongqing Institute of Technology, Chongqing 400050, China.
Jianhong Huang
Tourism College, Hainan University, Haikou 570228, China.

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