Comprehensive Evaluation of Service Area Layout under the Background of Traffic and Tourism Integration

Under the background of the integration of transportation and tourism, the demand for reconstruction and expansion of traditional service areas and diversified service areas of transportation and tourism is increasing. The layout of service area is a key link in the construction of service area. Improper setting will cause waste of resources and bring great losses. Based on the analysis of the main influencing factors and layout forms of typical service areas in China, the evaluation index system of service area layout is constructed, and the comprehensive evaluation of service area layout is carried out based on improved entropy method TOPSIS. Results show that the layout of “traffic and tourism” new service areas is relatively better. It provides reference for the reconstruction and expansion of traditional service area and the design of diversified service area of transportation and tourism.