Game Analysis on the Creative Talents Drain in Logistics Enterprises Based on Limited Rationality

This paper first describes the current situation and the reasons for the logistics enterprises and creative talents drain. An evolutionary game model of the logistics enterprises and creative talents is then established from the view of limited rationality. The different kinds of evolutionary stability strategies are analyzed and the long-time stable tendency of both gaming parties is predicted. The results showed that wage, incentives, training, and penalty measures led by quit are key factors which can impact the loss of creative talent. Therefore, logistics enterprises must effectively control the creative talents drain by taking targeted measures. This paper concludes with some management recommendations and provides theoretical and methodological guidance for the logistics enterprise human resource management.