Understanding Students’ Satisfaction with University Transportation
Publication: International Conference on Transportation and Development 2023
ABSTRACT
Recent advancements in information and communication technology have contributed to the rise of a new transportation concept: on-demand ridesourcing that uses a smartphone application to connect customers and drivers for real-time and demand-responsive trips. Due to its rapid growth, the ridesharing market is expected to eventually attract a large number of new companies, and empirical studies are focusing on identifying the factors that affect customer satisfaction. There is limited knowledge, however, about the factors that affect students’ satisfaction with ridesharing services, and this study aims to fill that gap by uncovering the significant factors affecting students’ satisfaction levels with conventional fixed routes and on-demand ridesharing services. Data collected from a survey distributed among university students was used as the basis for this study, and the results indicated that users are satisfied with the services overall, but unsatisfied with their waiting times and availability. The outcomes of this study will assist ridesharing companies, transit agencies, and policymakers by providing crucial insights into the factors impacting user satisfaction, which will help them develop policies to enhance their operations and increase the number of individuals availing themselves of the services they offer.
Get full access to this article
View all available purchase options and get full access to this chapter.
REFERENCES
Arif Khan, M., Etminani-Ghasrodashti, R., Kermanshachi, S., Rosenberger, J. M., and Foss, A. (2023). A User and Ridership Evaluation of Shared Autonomous Vehicles. Journal of Urban Planning and Development, 149(1), p.05022048.
Arif Khan, M., Etminani-Ghasrodashti, R., Kermanshachi, S., Rosenberger, J. M., Foss, A., and Hladik, G. (2022). Demand-Responsive Transit (DRT) Services vs. Fixed Route Transit: An Exploratory Study of University Students. International Conference on Transportation and Development 2022.
Arif Khan, M., Shahmoradi, A., Etminani-Ghasrodashti, R., Kermanshachi, S., and Michael Rosenberger, J. (2021a). A Geographically Weighted Regression Approach to Modeling the Determinants of On-Demand Ride Services for Elderly and Disabled. International Conference on Transportation and Development 2021.
Arif Khan, M., Shahmoradi, A., Etminani-Ghasrodashti, R., Kermanshachi, S., and Michael Rosenberger, J. (2021b). Travel Behaviors of the Transportation-Disabled Population and Impacts of Alternate Transit Choices: A Trip Data Analysis of the Handitran Paratransit Service in Arlington, TX. International Conference on Transportation and Development 2021.
Chou, P.-F., Lu, C.-S., and Chang, Y.-H. (2014). Effects of service quality and customer satisfaction on customer loyalty in high-speed rail services in Taiwan. Transportmetrica A: Transport Science, 10(10), 917–945.
Dias, F. F., Lavieri, P. S., Garikapati, V. M., Astroza, S., Pendyala, R. M., and Bhat, C. R. (2017). A behavioral choice model of the use of car-sharing and ride-sourcing services. Transportation, 44(6), 1307–1323.
Donaldson, D., and Ghaffar, A. (2018). The Effects of Different Generational Sociodemographic Characteristics on Dynamic Ridesharing. 2018 National Household Travel Survey Workshop.
Efthymiou, D., Antoniou, C., and Waddell, P. (2013). Factors affecting the adoption of vehicle sharing systems by young drivers. Transport policy, 29, 64–73.
Etminani-Ghasrodashti, R., Ketankumar Patel, R., Kermanshachi, S., Rosenberger, J. M., and Foss, A. (2022a). Modeling users’ adoption of shared autonomous vehicles employing actual ridership experiences. Transportation Research Record, 03611981221093632.
Etminani-Ghasrodashti, R., Hladik, G., Kermanshachi, S., Rosenberger, J. M., Arif Khan, M., and Foss, A. (2022b). Exploring shared travel behavior of university students. Transportation Planning and Technology, pp.1–23.
Etminani-Ghasrodashti, R., Patel, R. K., Kermanshachi, S., Rosenberger, J. M., Weinreich, D., and Foss, A. (2021). Integration of shared autonomous vehicles (SAVs) into existing transportation services: A focus group study. Transportation Research Interdisciplinary Perspectives, 12, 100481.
Federal Transit Administration. (2022). Shared Mobility Definitions. https://www.transit.dot.gov/regulations-and-guidance/shared-mobility-definitions.
Furuhata, M., Dessouky, M., Ordóñez, F., Brunet, M.-E., Wang, X., and Koenig, S. (2013). Ridesharing: The state-of-the-art and future directions. Transportation Research Part B: Methodological, 57, 28–46.
Harrington, J. (2018). Travelers Take Note: These Large Cities in America Offer No Public Transportation. https://www.usatoday.com/story/travel/experience/america/fifty-states/2018/12/04/americas-largest-cities-with-no-public-transportation/38628503/.
Jahan, M. (2019). Factors affecting customer satisfaction of the ride-sharing industry in Bangladesh.
Le, H. T., Carrel, A. L., and Li, M. (2020). How much dissatisfaction is too much for transit? Linking transit user satisfaction and loyalty using panel data. Travel Behaviour and Society, 20, 144–154.
Nielsen, J. R., Hovmøller, H., Blyth, P.-L., and Sovacool, B. K. (2015). Of “white crows” and “cash savers:” A qualitative study of travel behavior and perceptions of ridesharing in Denmark. Transportation Research Part A: Policy and Practice, 78, 113–123.
Patel, R. K., Etminani-Ghasrodashti, R., Kermanshachi, S., Rosenberger, J. M., and Foss, A. (2022a). Exploring Willingness to Use Shared Autonomous Vehicles International Journal of Transportation Science and Technology. https://doi.org/https://doi.org/10.1016/j.ijtst.2022.06.008.
Patel, R. K., Etminani-Ghasrodashti, R., Kermanshachi, S., Rosenberger, J. M., and Foss, A. (2022b). Mobility-on-demand (MOD) Projects: A study of the best practices adopted in United States. Transportation Research Interdisciplinary Perspectives, 14, 100601.
Patel, R. K., Etminani-Ghasrodashti, R., Kermanshachi, S., Michael Rosenberger, J., and Foss, A. (2022c). How Riders Use Shared Autonomous Vehicles. In Automated People Movers and Automated Transit Systems 2022 (pp. 81–93).
Rahman, M. H., Sadeek, S. N., Ahmed, A., Rifaat, S. M., and Abrar, M. (2021). Effect of socio-economic and demographic factors on ride-sourcing services in Dhaka City, Bangladesh. Transportation Research Interdisciplinary Perspectives, 12, 100492.
Ruch, C., Lu, C., Sieber, L., and Frazzoli, E. (2019). Quantifying the benefits of ride sharing.
Salas, E. B. (2022). Ride-sharing market size worldwide - outlook 2021-2026. https://www.statista.com/statistics/1155981/ride-sharing-market-size-worldwide/.
Shamsudin, M. F., Abu Bakar, A. R., and Hashim, F. (2022). Understanding passengers’ satisfaction and loyalty towards ridesharing services. Global Business and Organizational Excellence, n/a(n/a). https://doi.org/https://doi.org/10.1002/joe.22176.
Tyrinopoulos, Y., and Antoniou, C. (2020). Review of factors affecting transportation systems adoption and satisfaction. In Demand for emerging transportation systems (pp. 11–36). Elsevier.
Information & Authors
Information
Published In
History
Published online: Jun 13, 2023
ASCE Technical Topics:
- Business management
- Case studies
- Client relationships
- Colleges and universities
- Computing in civil engineering
- Data collection
- Driver behavior
- Education
- Engineering fundamentals
- Information Technology (IT)
- Infrastructure
- Methodology (by type)
- Practice and Profession
- Research methods (by type)
- Students
- Traffic engineering
- Transportation engineering
Authors
Metrics & Citations
Metrics
Citations
Download citation
If you have the appropriate software installed, you can download article citation data to the citation manager of your choice. Simply select your manager software from the list below and click Download.