Business Resilience as Strategy for Survival and Pandemic Recovery of Selected Engineering Construction Companies in Thailand
Publication: Structures Congress 2022
ABSTRACT
This study examined the business resilience practices of engineering construction companies in Thailand as their strategy for survival and pandemic recovery. It also looked into the profile of the key informants and investigated their experiences on their business resilience practices. It also looked into the support strategies of engineering associations in Thailand for their members to enable them to survive during the COVID-19 pandemic. It was conducted in Thailand, and it applied the case study research design. Findings show that some dimensions of business resilience are being practiced by engineering firms. The Thai engineering associations revealed that their members are shifting to digitalization, and they offered them technical webinars. It can be concluded that the selected Thai engineering construction firms practice business resilience. It is recommended that the engineering construction companies in Thailand should adopt the innovative business resilience strategies proposed in this study.
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Structures Congress 2022
Pages: 260 - 270
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Published online: Apr 18, 2022
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