Strategic Management in Design Firms
Publication: Journal of Professional Issues in Engineering Education and Practice
Volume 127, Issue 1
Abstract
The traditional philosophy of management in the architecture-engineering-construction (AEC) industry, both in academia and in industry, places great emphasis on the ability to plan and execute projects. In contrast, a similar emphasis on strategic management has received less attention in the AEC industry. Although the pressures of project performance can often obscure the broader social, economic, and professional context in which strategic management is undertaken, it is these broad contextual areas that make strategic management an essential issue for AEC organizations. Rapidly changing social and technological issues are creating a professional environment that will look very different in the coming decades than that experienced in today's organizations. This paper introduces a study of the current strategic management practices of design-based firms. The paper introduces the concept of strategic management and the areas that organizations must address to compete in the global marketplace. A summary of an industry survey is documented together with the background research that prompted the investigation of these topics.
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Information & Authors
Information
Published In
Journal of Professional Issues in Engineering Education and Practice
Volume 127 • Issue 1 • January 2001
Pages: 32 - 40
History
Received: Feb 4, 2000
Published online: Jan 1, 2001
Published in print: Jan 2001
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