Research Article
Jan 1980
Improving Parking Efficiency through TSM
Publication: Transportation Engineering Journal of ASCE
Volume 106, Issue 1
Abstract
The hypothesis is present that certain transportation systems management techniques that rely on human behavior might be more effective if developed in a marketing approach using the concept of market research, product development, and promotion and advertising. The concept was illustrated through the development of a parking plan for a major destination ski area of the western United States. Market surveys consisting of an origin-destination survey, bus surveys, parking patron surveys, and ski lift surveys provided the market data for the program development. TSM techniques that were integrated into the program include transit service improvement, congestion pricing, preferential parking treatment to high occupancy vehicles, and promotion and advertising. A number of the strategies are currently being implemented. Analysis of the results await complete implementation, two to three years in the future.
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Published In
Transportation Engineering Journal of ASCE
Volume 106 • Issue 1 • January 1980
Pages: 11 - 17
Copyright
© 1980 American Society of Civil Engineers.
History
Published in print: Jan 1980
Published online: Feb 5, 2021
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Authors
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Larry John Matel, AM.ASCE
Assoc., Transportation Development Associates, Inc., Boulder, Colo.
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ASCE Library Cards let you download journal articles, proceedings papers, and available book chapters across the entire ASCE Library platform. ASCE Library Cards remain active for 24 months or until all downloads are used. Note: This content will be debited as one download at time of checkout.
Terms of Use: ASCE Library Cards are for individual, personal use only. Reselling, republishing, or forwarding the materials to libraries or reading rooms is prohibited.
Terms of Use: ASCE Library Cards are for individual, personal use only. Reselling, republishing, or forwarding the materials to libraries or reading rooms is prohibited.