Storage Strategy of Reverse Logistics Repurchase Contract Based on Newsboy Model

This paper studies the storage strategy of a reverse logistics repurchase contract based on the newsboy model in an e-commerce platform. Based on the existing research, in order to expand the market share of new products and increase the expected revenue of the platform, this e-commerce platform implements a new ordering strategy by checking the inventory error rate. Based on the newsboy model, this paper establishes a storage strategy model of a reverse logistics repurchase contract. After analyzing the stock shrinkage rate the influence of the stock shrinkage rate on the optimal order quantity and profit is obtained. This is of great help to the purchase strategy of e-commerce platforms. Numerical examples are given to illustrate the results of the model. The results show that the inventory error rate has an important impact on the order quantity and profit. The e-commerce platform needs to pay more attention to this.