Chapter
Mar 18, 2024

Cost/Benefit Analysis Model for Implementing Virtual Reality in Construction Companies

Publication: Construction Research Congress 2024

ABSTRACT

Immersive technologies (ImT), like virtual reality (VR), have several potential applications in the construction industry. However, the absence of a cost-benefit analysis discourages construction decision-makers from implementing these technologies. In this study, we proposed a primary model for conducting a cost-benefit analysis for implementing virtual reality in construction companies. The cost and benefit factors were identified through a literature review and considered input variables for the model, and then using synthetic data, a Monte Carlo simulation was performed to generate a distribution of outcome. Given the uncertainty in input parameters, this distribution reflected the potential range of total net benefit. Considering synthetic data and input factors obtained only through literature and assumptions, VR implementation could be a promising decision based on the results. This study’s results would benefit decision-makers in construction companies about the costs and benefits of implementing VR and other researchers interested in this field.

Get full access to this chapter

View all available purchase options and get full access to this chapter.

REFERENCES

Adebowale, O. J., and J. N. Agumba. 2022. “Applications of augmented reality for construction productivity improvement: a systematic review.” Smart Sustainable Built Environ. Emerald Group Holdings Ltd. https://doi.org/10.1108/SASBE-06-2022-0128.
Albahbah, M., S. Kıvrak, and G. Arslan. 2021. “Application areas of augmented reality and virtual reality in construction project management: a scoping review.” Journal of Construction Engineering, Management & Innovation, 4: 151–172. https://doi.org/10.31462/jcemi.2021.03151172.
Badamasi, A. A., K. R. Aryal, U. U. Makarfi, and M. Dodo. 2022. “Drivers and barriers of virtual reality adoption in UK AEC industry.” Engineering, Construction and Architectural Management, 29 (3): 1307–1318. Emerald Group Holdings Ltd. https://doi.org/10.1108/ECAM-09-2020-0685.
Baeza, E. 2018. Applications of virtual reality in construction. San Luis Obispo: California Polytechnic State University.
Berg, L. P., and J. M. Vance. 2017. “An industry case study: investigating early design decision making in virtual reality.” J Comput Inf Sci Eng. 17 (1). American Society of Mechanical Engineers (ASME). https://doi.org/10.1115/1.4034267.
Boton, C. 2018. “Supporting constructability analysis meetings with immersive virtual reality-based collaborative BIM 4D simulation.” Autom Constr. 96: 1–15. Elsevier B.V. https://doi.org/10.1016/j.autcon.2018.08.020.
Chen, M., K. Gaither, N. W. John, and B. McCann. 2019. “An information-theoretic approach to the cost-benefit analysis of visualization in virtual environments.” IEEE Trans Vis Comput Graph, 25 (1): 32–42. IEEE Computer Society. https://doi.org/10.1109/TVCG.2018.2865025.
Davila Delgado, J. M., L. Oyedele, T. Beach, and P. Demian. 2020a. “Augmented and virtual reality in construction: drivers and limitations for industry adoption.” J Constr Eng Manag. 146 (7). American Society of Civil Engineers (ASCE). https://doi.org/10.1061/(asce)co.1943-7862.0001844.
Davila Delgado, J. M., L. Oyedele, P. Demian, and T. Beach. 2020b. “A research agenda for augmented and virtual reality in architecture, engineering and construction.” Adv. Eng. Inf. 45. Elsevier Ltd. https://doi.org/10.1016/j.aei.2020.101122.
Dodge Data & Analytics. 2022.
Ergan, S., A. Radwan, Z. Zou, H. Tseng, and X. Han. 2018. “Quantifying human experience in architectural spaces with integrated virtual reality and body sensor networks.” J. Comput. Civ. Eng. 33 (2): 04018062. American Society of Civil Engineers. https://doi.org/10.1061/(ASCE)CP.1943-5487.0000812.
Grudzewski, F., M. Awdziej, G. Mazurek, and K. Piotrowska. 2018. “Virtual reality in marketing communication – the impact on the message, technology and offer perception – empirical study.” Economics and Business Review, 4(18) (3): 36–50. Poznan University of Economics. https://doi.org/10.18559/ebr.2018.3.4.
Irani, Z., A. Ghoneim, and P. E. D. Love. 2006. “Evaluating cost taxonomies for information systems management.” Eur J Oper Res. 173 (3): 1103–1122. https://doi.org/10.1016/j.ejor.2005.07.007.
Juan, Y.-K., H. H. Chen, and H.-Y. Chi. 2018. “Developing and evaluating a virtual reality-based navigation system for pre-sale housing sales.” Applied Sciences (Switzerland), 8 (6). MDPI AG. https://doi.org/10.3390/app8060952.
Kamezaki, M., G. A. Dominguez, J. Yang, H. Iwata, and S. Sugano. 2013. “Development of a tele-operation simulator based on virtual reality environment for advanced unmanned construction.” IEEE/SICE International Symposium on System Integration, 855–860. Kobe: IEEE Computer Society.
Koutsabasis, P., S. Vosinakis, K. Malisova, and N. Paparounas. 2012. “On the value of virtual worlds for collaborative design.” Des Stud. 33 (4): 357–390. https://doi.org/10.1016/j.destud.2011.11.004.
Moore, H. F., and M. Gheisari. 2019. “A review of virtual and mixed reality applications in construction safety literature.” Safety, 5 (3). MDPI Multidisciplinary Digital Publishing Institute. https://doi.org/10.3390/safety5030051.
Nassereddine, H., A. S. Hanna, D. Veeramani, and W. Lotfallah. 2022. “Augmented reality in the construction industry: use-cases, benefits, obstacles, and future trends.” Front Built Environ. 8. Frontiers Media S.A. https://doi.org/10.3389/fbuil.2022.730094.
Natephra, W., A. Motamedi, T. Fukuda, and N. Yabuki. 2017. “Integrating building information modeling and virtual reality development engines for building indoor lighting design.” Visualization Eng. 5 (1). Springer. https://doi.org/10.1186/s40327-017-0058-x.
Oesterreich, T., and F. Teuteberg. 2017. “Evaluating augmented reallity applications in construction – a cost-benefit assessment framework based on VOFI.” Twenty-Fifth European Conference on Information Systems (ECIS). Guimaraes, Portugal.
Pedram, S., R. Ogie, S. Palmisano, M. Farrelly, and P. Perez. 2021. “Cost–benefit analysis of virtual reality-based training for emergency rescue workers: a socio-technical systems approach.” Virtual Real. 25 (4): 1071–1086. Springer Science and Business Media Deutschland GmbH. https://doi.org/10.1007/s10055-021-00514-5.
Piroozfar, P., A. Essa, and E. R. P. Farr. 2017. “The application of augmented reality and virtual reality in the construction industry using wearable devices.” The Ninth International Conference on Construction in the 21st Century (CITC-9). Dubai, United Arab Emirates.
Pooladvand, S., H. Taghaddos, A. Eslami, A. Nekouvaght Tak, and U. R. Hermann. 2021. “Evaluating mobile crane lift operations using an interactive virtual reality system.” J Constr Eng Manag. 147 (11). American Society of Civil Engineers (ASCE). https://doi.org/10.1061/(asce)co.1943-7862.0002177.
Robbins, E., S. Sanders, A. Williams, and P. Allan. 2009. “The use of virtual reality and intelligent database systems for procedure planning, visualisation, and real-time component tracking in remote handling operations.” Fusion Eng. Des. 84 (7–11): 1628–1632. https://doi.org/10.1016/j.fusengdes.2009.01.049.
Setareh, M., D. A. Bowman, and A. Kalita. 2005. “Development of a virtual reality structural analysis system.” J. Archit Eng. https://doi.org/10.1061/ASCE1076-0431200511:4156.
Su, X., P. S. Dunston, R. W. Proctor, and X. Wang. 2013. “Influence of training schedule on development of perceptual-motor control skills for construction equipment operators in a virtual training system.” Autom Constr. 35: 439–447. https://doi.org/10.1016/j.autcon.2013.05.029.
Teizer, J., T. Cheng, and Y. Fang. 2013. “Location tracking and data visualization technology to advance construction ironworkers’ education and training in safety and productivity.” Autom Constr. 35: 53–68. https://doi.org/10.1016/j.autcon.2013.03.004.
Turner, C. J., W. Hutabarat, J. Oyekan, and A. Tiwari. 2016. “Discrete event simulation and virtual reality use in industry: new opportunities and future trends.” IEEE Trans Hum Mach Syst. 46 (6): 882–894. Institute of Electrical and Electronics Engineers Inc. https://doi.org/10.1109/THMS.2016.2596099.
Van Krevelen, D. W. F., and R. Poelman. 2010. “A survey of augmented reality technologies, applications and limitations.” The International Journal of Virtual Reality, 9 (2).

Information & Authors

Information

Published In

Go to Construction Research Congress 2024
Construction Research Congress 2024
Pages: 263 - 272

History

Published online: Mar 18, 2024

Permissions

Request permissions for this article.

Authors

Affiliations

Payam Mohammadi [email protected]
1Ph.D. Student, Dept. of Engineering Technology and Construction Management, Univ. of North Carolina at Charlotte. Email: [email protected]
Claudia Garrido Martins, Ph.D. [email protected]
2Assistant Professor, Dept. of Engineering Technology and Construction Management, Univ. of North Carolina at Charlotte. Email: [email protected]

Metrics & Citations

Metrics

Citations

Download citation

If you have the appropriate software installed, you can download article citation data to the citation manager of your choice. Simply select your manager software from the list below and click Download.

View Options

Get Access

Access content

Please select your options to get access

Log in/Register Log in via your institution (Shibboleth)
ASCE Members: Please log in to see member pricing

Purchase

Save for later Information on ASCE Library Cards
ASCE Library Cards let you download journal articles, proceedings papers, and available book chapters across the entire ASCE Library platform. ASCE Library Cards remain active for 24 months or until all downloads are used. Note: This content will be debited as one download at time of checkout.

Terms of Use: ASCE Library Cards are for individual, personal use only. Reselling, republishing, or forwarding the materials to libraries or reading rooms is prohibited.
ASCE Library Card (5 downloads)
$105.00
Add to cart
ASCE Library Card (20 downloads)
$280.00
Add to cart
Buy Single Paper
$35.00
Add to cart
Buy E-book
$148.00
Add to cart

Get Access

Access content

Please select your options to get access

Log in/Register Log in via your institution (Shibboleth)
ASCE Members: Please log in to see member pricing

Purchase

Save for later Information on ASCE Library Cards
ASCE Library Cards let you download journal articles, proceedings papers, and available book chapters across the entire ASCE Library platform. ASCE Library Cards remain active for 24 months or until all downloads are used. Note: This content will be debited as one download at time of checkout.

Terms of Use: ASCE Library Cards are for individual, personal use only. Reselling, republishing, or forwarding the materials to libraries or reading rooms is prohibited.
ASCE Library Card (5 downloads)
$105.00
Add to cart
ASCE Library Card (20 downloads)
$280.00
Add to cart
Buy Single Paper
$35.00
Add to cart
Buy E-book
$148.00
Add to cart

Media

Figures

Other

Tables

Share

Share

Copy the content Link

Share with email

Email a colleague

Share